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TORSUS, a manufacturer of tough, heavy-duty off-road buses, has announced the launch of its digital configurator, providing customers with the ability to fully customise their off-road bus prior to purchase
The launch of the off-road bus configurator is a first for the off-road adventure industry, allowing customers to design and specify their dream bus.
Included within the configurator is a case study calculator, allowing customers the opportunity to discover if their future bus is perfectly configured for their relevant industry, whether that be tourism, medical evacuation mining, etc.
Would-be customers can choose between the PRAETORIAN and TERRASTORM models, while being able to select from a wide range of vehicle modifications, exterior, colour and interior options to create the ultimate off-road bus. Once complete, they can share their creation with the TORSUS sales team by a shareable URL or choose to download it.
Vakhtang Dzhukashvili, CEO of TORSUS, commented, “I am delighted that we have launched the first digital off-road bus configurator, providing customers the opportunity to create the ultimate bespoke off-road solution. We want to make sure that our buses are exactly what our customers want, helping them to go to places that they simply couldn’t go to with a traditional bus.
“With the launch of the digital configurator, we can ensure they get exactly what they need, so they can be ready for the toughest adventures, regardless of their location. By investing in an online configurator, we aim to provide a time-efficient and convenient tool for our customers to make purchasing a TORSUS as easy as possible – particularly for business customers who may have to review and amend configurations multiple times to find the vehicle best suited to their needs.”
Coinciding with the launch of the digital configurator, TORSUS has also re-launched their online website, complete with new digital content showing the true capabilities of the world’s toughest off-road bus.