Al Masaood Group continues to diversify and expand its industrial range

Al Masaood Group has built up its portfolio of oil and gas projects and services, industrial equipment, commercial vehicles and tyres, and power generation over the fast few decades.

While continuing to develop those, the group is diversifying into further fields covering manufacturing, a multitude of services, as well as greater emphasis on developing water solutions, and sustainability solutions.

Speaking to Technical Review Middle East, Hani El Tannir, CEO of Al Masaood Group Industrial elaborated on the recent launch of Al Masaood Motor Tech Services, in conjunction with NIDEC Power, to provide repairs and refurbishment of motors and alternators.

The group also launched Shams+, a UAE designed and built solar based system to provide a multitude of power provision configurations. In addition, manufacturing and integration of specialist products for the oil and gas sector, another recent addition to the group, has borne remarkable results, added El Tannir.

Wastewater solutions

In line with its focus on sustainable and innovative technologies, advanced water and wastewater treatment solutions were amongst those showcased at Al Masaood Group’s stand at ADIPEC this year, where its presence was anchored by the PESD division. PESD’s water and wastewater treatment solutions leverage cutting-edge technologies including ultra-filtration, reverse osmosis, and ion exchange.

These innovations cater to sectors demanding sustainable water management and provide advanced solutions for efficient wastewater treatment, including modular systems such as MBBR, MBR and SAF plants.

These compact solutions are designed to optimise water management in industrial settings, further aligning with the company’s sustainability objectives. The Water Industry is not new to Al Masaood; its partnership with KSB is a long standing one, including their joint venture, KSB Services LLC. The new partnership for water and wastewater treatment is with the innovative company PACT.

“Along with energy, water is a critical sector, and we are focused on delivering innovative solutions to the GCC in this space,” he said.

Highlighting the company’s commitment to net zero emissions by 2050, El Tannir commented that the focus is on venturing into sustainable solutions that help reach that goal. PESD has ongoing collaboration with more than 12 major brands, including, as given above, PACT and KSB, Chart, MAN Energy Solutions, Quartz Elec, and Hengst, all contributing innovations aligning with the company’s commitment to sustainability. Its partnerships reflect a shared vision of driving energy efficiency and supporting the transition towards greener practices.

Meanwhile, Al Masaood Power Division's SHAMS+ was recently recognised at the Gulf Sustainability Awards 2024 with a gold award for best innovation in sustainable technology and bronze award for best sustainable product. The division was also recognised as one of the "Outstanding Contributors to Sustainability" at the event for its ongoing efforts to promote sustainable practices across all operations.