South Korea?s Nexen Tire Corporation has partnered with Al Saeedi Group, Dubai-headquartered specialists in tyre distribution and Tyre service solutions, a move that aims to strengthen both the company?s local market presence across the UAE
Commenting on the strategic partnership, Jang Hwan Lee, managing director of Nexen Tire Corporation, said, ?As a global tyre manufacturer, we needed a distributor with a strong presence in the UAE market and Al Saeedi provides us with that platform. Nexen uses the latest technologies to manufacturer defect-free and high-quality tyres that meet the needs of customers across different segments.?
Anish Malattiri, managing director of Al Saeedi Group, noted, ?This partnership has increased the presence of Nexen Tire products across the UAE in almost all the passenger car and SUV segments. This has enabled us to position ourselves as a leading tyre distributor in the UAE.?
?This exclusive agreement will give us an edge to further capture the domestic market. We have always been on the lookout for reliable and strong manufacturers that complement our vision and approach,? he added.
Al Saeedi Group is at the forefront of bringing the best products and solutions in the UAE?s tyre industry. The Group operates nine Saeedi Pro service centres across the UAE, in addition to seven unique mobile service units that cater to customer needs round the clock.
The company focuses on guiding the customers in their purchase decisions and select what is best for their vehicles from its wide array of products. ?We will continue to look for new ways to enhance our products and services and ensure optimum customer satisfaction,? Malattiri further explained.
Nexen sells 40mn tires to more than 140 countries annually, with more than four million tires sold throughout the Middle East. The company is a long-time partner of Manchester City Football Club, the newly crowned English Premier League Champions.