Emirates Cement Company has now been rebranded as Lafarge Emirates Cement. Exports account for 30-40 per cent of output from Lafarges quarry and three million tonne capacity factory. CEO, Antoine Duclaux, said that the change in name reflects his companys changing priorities. "Were still happy with the volume of sales in the region," said Duclaux. "But at the time, like all manufacturers, the objective was to sell domestically in Dubai, which we did. But now like most big players we export to Oman and some other captive markets, like Kuwait and Iraq and we are also targeting the Indian Ocean islands, like Mayotte and Mauritius."